Marketing to get more applicants

A recruitment page and application bring in the people already searching. Marketing reaches the people who have not thought to look yet, in the area you need them.

What it costs

ProgramPrice
One fire departmentFrom $500 a month
Statewide program$10,000 to $20,000 a year

Programs between these, such as a county or a group of departments, are priced to fit.

How it works

We advertise your volunteer opportunity to people in your service area and send them to your recruitment page and application. You see how many people applied as a result.

Hard-to-fill roles

If you need drivers, officers or volunteers who will live on site, see targeted recruiting.

Qualifying nonprofits

501(c)(3) organizations may qualify for up to $10,000 a month in free Google search ads. See Google Ad Grants.

Ask about marketing

More about recruiting volunteers